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Where Do I Start? - Navigating the Unknown as a Business Analyst

Starting something new can be one of the most challenging parts of being a Business Analyst. Whether you're stepping into an unfamiliar domain, working on a new type of project, taking on a different role within the project lifecycle, or simply facing a problem you haven't encountered before, knowing where to begin isn't always obvious.

That uncertainty can bring hesitation, self-doubt and even a sense of paralysis. But you don't need to have all the answers before you take the first step.

In this virtual panel event, we'll explore how experienced Business Analysts approach the unknown and find a way forward. Our speakers will share their experiences, perspectives and practical approaches to getting started when you're faced with something new.

This is an opportunity to hear different perspectives from fellow BAs, learn from their experiences and take away practical ideas that you can apply the next time you're faced with the question: "Where do I even start?"

Whether you're an early-career BA facing your first unfamiliar project or an experienced BA stepping into a new domain, role or challenge, this session is for anyone who has ever had to figure out where to start.

Meet our panelists

Esther Okon is a Senior Business Analyst, Product Owner, and Change Manager with extensive experience delivering digital and contact-centre transformation across banking, healthcare, gaming, and financial services. She is passionate about helping aspiring professionals build successful careers in business analysis
 

Manas Rao is a seasoned Business Analyst with over 21 years of experience, including 15 years in banking across wealth management, mortgages, private banking, and risk & controls. Having worked across the US, India, and the UK, he has led complex transformation programmes and delivered strategic business and technology change at scale. Currently Vice President and Lead Business Analyst at a global bank, and a Certified Business Analysis Professional (CBAP), he brings a global perspective and practical expertise in bridging business needs, stakeholder priorities, and technology solutions.

Dominica Izunobi is a Business Analyst, community builder, and founder of Business Analysis Circle, where she helps aspiring and early-career professionals break into Business Analysis with confidence. With a background in Political Science and a Master's in International Business, she has spent the past six years working across insurance, reinsurance, FMCG, and fund administration - navigating complex projects and new domains along the way. She also mentors women exploring careers in technology through Women Go Tech in Vilnius, Lithuania, championing the idea that a non-traditional background can be a competitive advantage.

Organizers

IS

IIBA UK Scotland Branch
branchchair-scotland@uk.iiba.org